Impressions and follower counts never touch the protocol, and they are the easiest numbers in the industry to manufacture
Every campaign we run is tied to an onchain action — a connected wallet, a first deposit, a repeat visit, TVL contribution
That is also what makes the reporting usable in an investor conversation
Detecting sybils after a campaign has paid out is a way to lose money slowly
We use qualification steps, behaviour-weighted rewards and wallet clustering before rewards are distributed
You will never remove them entirely, the goal is that they stop being the majority of what you paid for
Running channels independently means nobody can say which one produced the wallets that stayed
We attribute from channel to wallet, so budget moves toward what worked instead of what looked busy
Spend only scales behind a funnel that has already been proven at a smaller size
NovaReach
"Their Marketing Strategy Actually Delivered Results - Not Just Promises."
Thanks to the team's marketing efforts, we saw a significant increase in qualified leads within the first month. They didn't just ...
Alina Moroz
Head of Growth
CryptoLaunchpad
"They Understood Our Audience Better Than We Did."
The team quickly grasped our niche and crafted campaigns that truly resonated with our community. From messaging to visuals and ch...
Denys Hrytsenko
CEO, Founder
BlockWave
"From Zero Visibility to a Strong Brand Presence."
We came in with almost no online presence, and within weeks the team helped us build a clear brand voice and marketing direction. ...
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Co-founder
Onchain behaviour first: connected wallets, first deposits, repeat actions, TVL contribution and retention by cohort. Reach and engagement are inputs we track to explain movement in those numbers — they are never the result we report.
By designing them out rather than detecting them afterwards. That means qualification steps, behaviour-weighted rewards instead of deposit-weighted ones, and clustering analysis on wallet behaviour before rewards are paid. It is far cheaper than trying to claw value back after a campaign has already paid out.
Yes, and that is usually the highest-leverage moment. Pre-launch work is about building a real audience and a validated funnel before the token event, so the launch converts existing demand instead of manufacturing it in a week. Token-event specifics run through our token launch marketing service.
Whatever the audit says is worth keeping. We start by looking at what your channels actually produce in onchain terms — often one underfunded channel is doing the real work while budget sits somewhere visible but inert.
A monthly retainer for strategy and execution, with media and incentive budget held separately and reported transparently. We do not mark up media spend — the incentive to inflate budgets is exactly the wrong incentive to have.
